Craft brewing is one of the fastest-growing industries in America, with the Brewers Association reporting a nearly 18 percent increase in sales over the course of the past year alone. And in an increasingly crowded marketplace, large numbers of craft brewers are turning to digital content to set their brands apart.
What’s the value of creating content on your company and its various craft beers and ciders? For one, this is an industry in which consumers crave information on your products—and often share what they learn with their friends. It’s also important for your brand to be accessible online, especially if you wish to rank high on Google and the other search engines.
It’s really like no other industry out there. You have a built-in audience that’s engaged and ready to read your content—you just need to get it out there.
Affordable content writing services for craft brewers
The talented content writers at ProPRcopy have experience creating craft brewing marketing content, working with businesses across North America. You can turn to us for the following copywriting services:
- Website copy: Engaging, benefits-driven web content serves as the foundation of your online marketing efforts. Your website gives you the opportunity to share your brand’s unique story and provide details on the various products you’ve created.
- Blog content and articles: A blog is a great way to offer valuable information to craft brew and cider consumers, including industry trends, insights into your brewing process, upcoming events and anything your brewery or pub might have in the works over the weeks and months to come.
- Press releases: Whenever you have news related to your business, you can share it with the world through a well-written press release. This may include new products, special offers, promotions and the hiring of new staff members. In addition to press release writing, we also provide local and national distribution options.
- Social media content: Craft brew fans are passionate about their favorite beers, and they often share their feedback on Facebook, Twitter and other social media networks. Stay engaged and maintain a positive brand image online with consistent social media content.
In addition, we assist with case studies, white papers, email marketing pieces, brochure copy, product descriptions and just about any other type of written content you might need. Our dedicated content writers and editors know the industry inside and out—and we’re also big craft beer fans ourselves. Learn more about our content writing services:
Would you like to learn more?
Give us a little information below and we’ll have a craft brewing writer follow up.