by ProPRcopy | Oct 18, 2017 | Blogging
When you’re blogging for business, you may have no shortage of ideas on the topics you want to cover. But one of the first steps you must take — before hitting “publish” on your first blog post — is to identify your target audience. This can be more...
by ProPRcopy | Sep 22, 2017 | Blogging
In many ways, content marketing has supplanted traditional search engine optimization (SEO). While targeting keywords is still critically important, blogging for SEO primarily means creating quality content that resonates with your audience. Gone are the days when...
by ProPRcopy | Sep 18, 2017 | Blogging
The only real constant is change. There’s perhaps no place that statement is truer than the digital landscape, where marketers and content creators must remain up to date with the latest blogging best practices. What are the best ways to get across your key messages...
by ProPRcopy | Jun 30, 2017 | Blogging
Coming up with new topic ideas for your content marketing strategy can be difficult, especially if you’ve been at it for a considerable amount of time. If you’re looking for creative ways to continue to offer value to your readers and viewers, consider the...
by ProPRcopy | Nov 23, 2016 | Blogging, Legal Marketing
The world of content marketing is an intensely competitive environment for attorneys and law firms. As time goes on, the clear trend in this space is for firms to provide lengthier, more informative content to their readers—starting on their blogs. For attorneys who...
by ProPRcopy | Oct 6, 2016 | Blogging
Creating and publishing rich, informative blog content on a regular basis is a key component of almost any online marketing strategy. However, as a business owner or marketer, it can be difficult to find the time to write this content yourself—especially if writing...
