In many ways, content marketing has supplanted traditional search engine optimization (SEO). While targeting keywords...
Blogging Articles
Blogging Best Practices: Fall 2017 Edition
The only real constant is change. There’s perhaps no place that statement is truer than the digital landscape, where...
Searching for New Content Ideas? Try Repurposing Your Blog Posts
Coming up with new topic ideas for your content marketing strategy can be difficult, especially if you've been at it...
‘New Rules’ of Content Marketing Mean Legal Blog Ghostwriters Need to Deliver Quality
The world of content marketing is an intensely competitive environment for attorneys and law firms. As time goes on,...
5 Reasons Why You Should Invest in Blog Ghostwriters for Your Content
Creating and publishing rich, informative blog content on a regular basis is a key component of almost any online...
Where Blog Writers Turn When Researching Content Ideas
When your business is engaged in a content marketing strategy, one of your primary areas of focus is likely your blog....
How to Write Headlines that Hook Readers Without Making Clickbait
It’s an unfortunate and unavoidable truth—today’s digital media is saturated with clickbait. Even a few traditional...
Live Blogging an Event? Check Out These Helpful Pointers
Live blogging has become an increasingly popular way for content writers to cover events as they are occurring. You...
How to Avoid Clichés When Writing Blog Content
One of the most significant challenges for blog writers is figuring out how to write useful, informative content...
How Good Blog Content Can Boost Local Search
Even small businesses that compete more on a local level can benefit from the power of content marketing,...
Business Blog Content Writing Guide Now Available on SlideShare
It's critically important for most businesses today to be engaged in some form of content marketing strategy, and a...
Writing blog content? Think like a journalist.
Although print journalism might seem to be an antiquated concept, many of the world’s best copywriters and...