As a thought leader in your field, your words have weight. By creating high-quality content, you can drive more...
Content Marketing Articles
How to Write an Article (That People Actually Read)
Writing an informative article is one thing. Making sure your audience reads it can be something else entirely. If...
Marketers Must Stick to Social Media Fundamentals, Even with Twitter’s 280 Characters
Last week, Twitter officially doubled its post limit from its well-known 140 to 280 characters. The rollout comes...
How to Structure a Case Study That Advances Your Key Messages
You’ve just completed a successful project with a client who’s thrilled with the results. Your entire team is on cloud...
8 Strategies for Marketing Your Self-Published Book on a Budget
What happens if you write a great book, but nobody knows about it? Nothing. To be a successful author, you need...
Marketing, PR Firms Find a Better Way to Hire Content Writers
Two years ago, PRWeek reported that public relations firms were at a "make or break" moment when it came to content...
Why a Content Creation Service is a Better Alternative to Freelancers
Content marketing has opened a world of opportunities for businesses of all sizes to showcase their expertise and...
3 Tips for an Endless Stream of Local SEO Content
If you run a small, local business, you may feel like there's only so much you can cover on your blog. After you've...
Reviews and Ratings are Rocket Boosters for Local SEO Marketing Strategies
As any business owner is aware, your company’s reputation is one of its most important and valuable assets....
YouTube, Facebook Battle for Supremacy in Live Streaming Content
Newly released data from research consulting firm Magid Advisers indicates that Facebook Live has a slight edge in its...
Interactive Content Creators Continue to Innovate in Engaging Target Audiences
As the world of digital marketing continues to evolve, marketers are turning to interactive content to engage their...
Brewers Association Aims to Curb Potentially Offensive Labeling, Marketing
The Brewers Association, which represents nearly 4,000 breweries across the United States, is changing its guidelines...