by ProPRcopy | Jul 7, 2017 | Public Relations
While the Millennial generation (those born between 1982 and 2000) is largely known for “job hopping,” a new study finds that younger professionals are more likely to stick with an employer if an organization has strong and meaningful internal...
by ProPRcopy | Jun 6, 2017 | Public Relations
Just like nearly every other aspect of our lives, digital communication has significantly changed the world of public relations over the past several years. PR professionals have had to adapt to these changes on the fly, embracing the intersection of public relations,...
by ProPRcopy | Aug 25, 2016 | Public Relations
When your business or organization is in the middle of a serious crisis situation, you may find a need to respond to news reporters. Handling these calls can be a stressful experience, especially if reporters are working on a negative story about your organization....
by ProPRcopy | Apr 21, 2016 | Public Relations
Almost all businesses need to deal with some sort of crisis communications situation. This could range from a few people leaving negative reviews on your company’s Facebook page to a full-scale product recall that impacts a large chunk of your customers. In these...
by ProPRcopy | Feb 19, 2016 | Public Relations
In the most recent example of a brand distancing itself from controversy, sports apparel giant Nike officially terminated its advertising contract with Manny Pacquiao after the boxer was quoted saying offensive things about homosexual people in a published interview....
by ProPRcopy | Jul 11, 2014 | Public Relations
It was an absolute PR disaster. NBA Superstar Lebron James sat in a Connecticut Boys & Girls Club, on national television, announcing that he was leaving the perpetual underdog Cleveland Cavaliers for greener pastures in Miami. Making things worse, he somewhat...
